Activity Introduction

bbrw-coins-photoframe-newQuick summary: Students investigate the concept of shared value. They begin by watching a clip and exploring some shared value case studies before developing their own shared value initiatives based on one of a number of listed products. Students are asked to look at the social and environmental risks associated with the production of this product and then develop some shared value opportunities based around these risks. Students will then present their ideas to the class.

BB logo coolest partnerBendigo Bank is passionate about connecting with and enriching communities across Australia. Cool Australia and Bendigo Bank share the common goal of bringing communities together through educational programs that help to build sustainable communities for the future. This lesson supports students to inquire into the big idea of ‘real wealth’. Students develop an understanding of shared values, and build their sustainable and ethical financial knowledge, equipping them with the skills to make sound financial decisions based on social, environmental and economical merit.

Learning goals:

  • Students understand the concepts of shared value and corporate social responsibility.
  • Students recognise ways that shared value can be created for businesses.
  • Students recognise some of the risks and opportunities of shared value initiatives.

General capabilities: Critical and Creative Thinking, Literacy, Ethical Understanding.

Cross-curriculum priority: Sustainability OI.8.

Australian Curriculum content description:

Year 7 Economics and Business

  • Why and how individuals and businesses plan to achieve short-term and long-term personal, organisational and financial objectives (ACHEK018)

Year 8 Economics and Business

  • Types of businesses and the ways that businesses respond to opportunities in Australia (ACHEK030)

Syllabus Outcomes: C4.2, C4.3, C4.4.

Topic: Consumption

Unit of lessons: Bendigo Bank Real Wealth

Time required: 60 mins.

Level of teacher scaffolding:  Low – oversee activity.

Resources required: Student Worksheet – one copy per student OR computers/tablets to access the online worksheet. Device capable of presenting a website to the class. Real Wealth Cheat Sheet, Glossary – Secondary.

Digital technology opportunities: Digital sharing capabilities.

Homework and extension opportunities: Includes opportunities for extension.

Keywords: shared value, business, environment, social, responsibility, opportunity, Bendigo Bank.

Cool Australia’s curriculum team continually reviews and refines our resources to be in line with changes to the Australian Curriculum.

Worksheets

Teacher Worksheet

bbrw-hand-photoframe-newTeacher preparation

Overarching learning goal: Students will understand the concepts of shared value and corporate social responsibility, and will recognise the ways that shared value can be created for businesses. Students will also be able to identify some of the risks and opportunities associated with shared value initiatives.

Teacher content information: For information about corporate social responsibility and shared value, view this factsheet: CSR and Shared Value.

Creating Shared Value: It's the Future (https://youtu.be/1vK3cxnP6I4)

Teaching sequence

Work through this resource material in the following sequence:

10 minutes - Watching video, reading factsheet and answering questions
10 minutes - Discussion and defining shared value
30 minutes - Investigating shared value
10 minutes - Reflection questions

Step 1. Begin by asking students to read the fact sheet (CSR and Shared Value) and watching the clip above (also available on the Student Worksheet). Students should then w

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Student Worksheet

Thought starter: What can you share?

What is shared value?

Watch this short clip about creating shared value and read this fact sheet (CSR and Shared Value) before working in pairs to answer the questions below:

Creating Shared Value: It's the Future (https://youtu.be/1vK3cxnP6I4)

What interests you about shared value?

What is still confusing about shared value?

In your own words, describe shared value:

 

Investigating shared value

The concept of shared value can be applied to all sorts of companies selling all sorts of products. In this lesson you will be looking at one company and exploring opportunities for creating shared value in that company.

Working in small groups, select one of the following products (or your teacher will assign one to your group):

  • Laptop
  • Jeans
  • Nut and muesli bar

Begin by looking at what resources (social and environmental) are required to produce this product, and what the possible impacts its production has on communities and environme

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